Paper postcard in landscape orientation. White background with a light blue certificate om the right side. The certificate includes a yellow smiley face holding a toothbrush and toothpaste. Above the smiley in blue bubble letters "Smile" and under the smiley, black text reads: Certificate. This free coupon will make you smile. It is good for one free examination including x-rays and consultation for new patients! Name_________." On the left side of the card, black text reads: "We're happy to welcome you ... and we'll be happy to have you visit us at our office nearby! We offer a full range of dental services for you and your family, so please call soon for an appointment. And bring this card with your for a free appraisal of your smile!"